A strategic marketing consultant with almost 20 years’ experience in the higher education sector. Nathalie has a successful track record in leading marketing transformation, brand strategy and management, product development and in devising effective strategies to drive successful business results, for example, in student recruitment.
Nathalie joined SUMS in 2019 having been Deputy Director of Digital and Marketing at the University of Nottingham for six years prior.
Nathalie has worked for a range of higher education institutions and has also held executive-level positions for the Higher Education Liaison Officers’ Association (HELOA). She is an active member of the Chartered Institute of Marketing and an approved fundraiser for Cancer Research UK.
Nathalie has recently supported a post-1992 university with a new approach to marketing service delivery, delivered an opportunity analysis for a leading Russell Group university and is currently working on a brand identity project for a leading Design School.